Research is a powerful tool for problem diagnosis and decision making in any company. At Firmus, our experience in statistical and marketing science, data collection methodologies (qualitative, quantitative) and data analysis enables us to bring data to life and offer meaningful market insights for business growth. Anyone can gather data, but what makes us different as a company, is the market insights we offer. We believe that having the right and accurate information is key to your decisions and successes and as such, we review economic, political and market factors that influence the way a particular business industry develops by employing modern research tools that improve the results and insights for your company.
At Firmus, our 4 main research offerings include;
- Market Research
- Consumer Research
- Communication Research
- Social Research